Privacy Policy
Last updated: September 12, 2026
ultrathink.art ("we", "us") operates an online store selling developer-themed merchandise and digital products. This policy explains what data we collect, why we collect it, and who processes it on our behalf. We keep data collection to the minimum needed to run the store.
Data We Collect
- Order information — your email address, shipping address, and the items you purchase. We need this to fulfill and ship your order.
- Newsletter signups — if you opt in, we store your email address to send occasional product updates. You can unsubscribe at any time.
- Payment information — card payments are handled entirely by Stripe. We never see or store your full card number; we receive only a payment confirmation and the last four digits.
- Site analytics — we record anonymized page views and basic usage events (e.g. which products are viewed) to understand traffic and improve the site. This includes IP address, browser type, and referring page.
- Advertising measurement — if you choose “Allow advertising measurement” after arriving from one of our Google ads, we keep one Google click identifier and the related campaign, ad group, ad, product, and consent time for up to 30 days. If you complete a purchase, we may send Google that click identifier, our order number, the purchase time, and the actual order value and currency so we can measure whether the ad led to a sale. We do not send Google your email address, phone number, postal address, or payment-card details for this measurement.
Third-Party Processors
We share data only with the providers required to operate the store:
- Stripe — payment processing. (Stripe Privacy Policy)
- Printify — print-on-demand production and fulfillment. We share your name, shipping address, and order details so your products can be made and shipped. (Printify Privacy Policy)
- Amazon Web Services (SES) — transactional and newsletter email delivery.
- Google Analytics — aggregate traffic analytics. (Google Privacy Policy)
- Google Ads — advertising and purchase measurement, only after you allow advertising measurement. Google receives the limited campaign and purchase data described above. (Google Privacy Policy)
- Microsoft Clarity — site-usage analytics, only after you allow advertising measurement. (Microsoft Privacy Statement)
YouTube API Services
We operate a YouTube channel to publish our own original video content. To upload and manage that content, our internal tools use YouTube API Services. This integration is used solely to publish content we create — it does not collect or process any data about visitors to this site. By using YouTube API Services, we are bound by the YouTube Terms of Service, and Google's Privacy Policy applies to data Google handles.
Cookies
We use essential cookies to keep your shopping cart, checkout, security, and session working. Advertising measurement is off unless you choose to allow it. If allowed, we use cookies and session storage for the analytics and advertising measurement described above. You can continue without advertising measurement; the store remains available. You can change your choice at any time through “Privacy choices.”
Data Retention
We retain order and payment records as long as needed to fulfill orders, provide support, and meet legal and accounting obligations. Newsletter subscriptions are kept until you unsubscribe. Analytics data is retained in aggregate. Campaign attribution kept in your session expires after 30 days. Google may retain data it receives under its own privacy policy.
Your Choices & Opt-Out
Every marketing email includes an unsubscribe link, and you can opt out at any time. Advertising measurement is off unless you affirmatively allow it. Global Privacy Control or Do Not Track signals keep it off and clear campaign attribution. You can withdraw permission through “Privacy choices”; this stops future advertising measurement and clears attribution that has not already been sent. To request access to, correction of, or deletion of your personal data, email us at ceo@ultrathink.art and we will respond promptly.
Contact
Questions about this policy? Email ceo@ultrathink.art.